It also lost its spot as the main supplier of economy machines in the States due to the flood of incredibly cheap Japanese-made models in the post-war era.īy the 1960s, nearly all domestic sewing machine companies, except for Singer, had either collapsed or been bought out by foreign companies. But two more death blows hit the company in quick succession around this time: White lost its deal with Sears, which had formed the bulk of its sales. This blow alone would have damaged the market for companies like White. However, the end of the war also ushered in the beginnings of a global economy, and high-quality appliances from Europe arrived in the US for the first time. It introduced several new models to the market, including one capable of sewing a zig-zag stitch. The company saw this as a great opportunity. When the war ended, the demand for sewing machines skyrocketed because no one had produced them for so many years. White temporarily halted sewing machine production and used its factories to supply items for the war effort. Despite this, White models thrived as the affordable version of the household sewing machine for many years. Though White’s models received recognition for simplicity and solid craftsmanship, they lost out to the functionality, quality, and rapid development of Singer’s models. For those who can’t remember shopping without the internet, the Sears catalog was the of the late 1800s-early 1900s! It’s not an exaggeration to say that pretty much every household from the suburbs of Boston to the frozen fields of Montana regularly received mail-order Sears catalogs and used them to purchase necessary household items. In the 1920s, the company landed a deal with Sears Roebuck & Co and became their sole supplier of sewing machines for several decades. He was only twenty-two years old and had to sell one machine at a time to have enough money to buy the parts to make another! Before long, this enterprising young entrepreneur launched the incorporated White Sewing Machine Company. Thomas White invented and sold the first White sewing machines in 1858. Even today sewers value these classic models for their solid craftsmanship, but you won’t find any new White machines on the market. How Can I Repair My White Sewing Machine?įrom the late 1800s through the 1950s, White sewing machines were a staple of many American homes.White Sewing Machine vs Singer Sewing Machine.Can I Still Use My White Sewing Machine?.What to Know When You Buy Vintage Sewing Machine.Can I Buy a Vintage White Sewing Machine?.Are White Sewing Machines Worth Money Today?.Most Popular Models of White Sewing Machines.
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